Targeting Indian Diaspora Markets: Opportunities & Insights

Indian Diaspora Market Opportunities are fast emerging as one of the most promising segments for exporters and entrepreneurs. With over 32 million Non-Resident Indians (NRIs) and Persons of Indian Origin (PIOs) spread across the globe, the diaspora community forms a powerful consumer base that craves Indian culture, food, fashion, and products — even while living thousands of miles away from home.

At GFE Business, we’ve seen firsthand how Indian exporters who strategically tap diaspora markets enjoy faster entry, lower risk, and more reliable repeat orders. These markets act as gateways for expanding into mainstream audiences in countries like the USA, UK, Canada, Australia, and the UAE.